AN elaborate CrossPolo launch ceremony was held at the Shanghai Sculpture Space on December 23rd. For CrossPolo's debut in China, it is offering a powerful lineup of colorful models including crystal orange, flame red, lemon green and deep black.

　　"Cross" is a brand-new design concept produced by Volkswagen AG, which integrates elements from several VW models that are aimed at offering more driving pleasure. As a blend of several cars with a modern edge, CrossPolo melds the various advantages of off-road vehicles, sports cars and station wagons into a single vehicle with an outstanding overall design.

 CrossPolo shines at the ceremony

　　The car's exterior design is quite dynamic, combining fashionable elements which make it a departure from the Polo families' traditional image. The front end inherits the winning traditional VW look -- a brave and bright U-shape, while the side moldings make it a real attention-grabber, giving the car an overall hardy yet stylish visual image. The intense colors of the car are designed to spur a strong first impression in potential customers.

　　The combination of a 17 mm higher chassis set-up and tough suspension make for increased driving pleasure, while the car's baggage capacity makes it more like a wagon car. Given its sporty proportions and progressive design and engineering, the CrossPolo is primed for adventure, be it as a daily city commuter or as a suburban family car.

　　Industry insiders noted that CrossPolo not only enriched SVW's POLO product line, but also advanced the brand image, ushering the "Cross" into the domestic auto market.